Hello everyone~! I'm Saori from Japanese Snacks Republic!

This time! For all the ume lovers—no, UME MANIACS out there! A new gummy flavor is here, packed with all the sweetness, sourness, and deliciousness of Japanese plums!

The Tough Gummy series is known for its addictively chewy texture, big pieces, tangy sour powder, and cube shape that gives a consistent chew no matter where you bite! These gummies are so invigorating they can literally wake you up—which is why they're popular among working adults as a perfect refreshment during breaks!

So, the newly released Tough Gummy Ume Mania is a delicious hard gummy made for ume lovers! Each pack contains two flavors—“Ume Alpha” with rich sourness and umami, and “Ume Beta” with irresistible fruity sweetness—so you can enjoy flavor shifts and never get bored! This new release hits the perfect balance between that eye-opening chewiness and the sweet-sour flavor of plum!

It seems the product name 'Ume Mania' was chosen with the hope that it would reach ume lovers all over the world! Let’s hope that wish comes true! If you’re one of the global fans of ume, definitely check out this new release—Tough Gummy Ume Mania!